I’m saddened this week, along with so many of my colleagues, by the loss of a popular and pioneering member of the Ustream community. Bob Anderson, founder of the Raptor Resource Project and creator of the Decorah eagle cam, passed away yesterday after an illness. I met Bob almost eight years ago as he explored how to bring global attention to his cause. He shared his vision on how he wanted to use our video streaming platform to help generate awareness for bird conservation. Over the years, I developed a close personal relationship with him and had tremendous respect for the man and his work. His passion for raptors and bird conservation was contagious.
Bob pushed the technological edge to educate and inspire millions around the globe. His partnership with Ustream began in 2008, 10 years after Bob’s first birdcam “Mae’s Internest birdcam” was launched to capture images of ospreys, kestrels, owls and eagles for the world. Ultimately, Bob’s Decorah Eagle Cam became the most popular live stream of all time with over 324 million views. He brought this American icon closer to us than ever before. From live scenes of a mother using her brood patch to warm her eggs while buried deep in the snow to “pipping” to watching these young hatchlings grow and mature — these were annual journeys which millions followed and experienced together in real time.
When you decide to add video — streaming or on demand — to your marketing strategy, choosing the right tools and technology can seem like an overwhelming task.
“What kind of video camera should I buy?” “Do I really need a top-of-the-line lighting kit?” “Should I go with a handheld or a lavalier microphone?” These are just a few of the questions that might be running through your head as you start planning your first online videos.
Wonder no more, because Ustream’s Director of Product, Alden Fertig, is here with your answers. Join Alden on Thursday, July 23 for our next webinar, Lights, Camera, Audio, Action! Getting Started with Video Production.
- The basic tools and technology you need to create quality videos
- Options for lighting at three different price points — and what each looks like on screen
- How to choose the best camera for your needs
- The pros and cons of different microphone choices
- What to look for in switching and encoding options
It all starts on Thursday, July 23 at 11am PT / 2pm ET. Register now to reserve your spot
On Saturday, July 11, at 9 a.m. Pacific Time, more than 1,500 people will gather in Carlsbad, California for the Chopra Center’s Second Annual Global Meditation for Compassion. With Ustream, the event will allow thousands of additional viewers around the world to join in via Deepak Chopra’s Global Meditation for World Peace channel.
Last year’s event set the Guinness World record for the largest online meditation gathering in history, attracting more than 140,000 viewers from around the world. Organizers expect this year’s event to approach the 500,000-viewer mark. This event is a perfect example of how any organization can leverage video streaming to reach and engage a global audience in a meaningful, impactful way.
The Second Annual Global Meditation for Compassion will feature appearances by Chopra as well as next-generation thought leader Gabrielle Bernstein and CNN en Español anchor Ismael Cala. To follow the event live on Ustream, tune in to the Deepak Chopra’s Global Meditation for World Peace channel on Saturday, July 11 at 9 a.m. Pacific Time. To learn more about Global Meditation for Compassion go here or find tweets using these hashtags: #IamCompassion or #IMeditate.
To learn more about Ustream solutions that can help you communicate on a global scale, check out your options here.
Discovery Channel’s Shark Week has become one of the most anticipated media events of the year. For 2015 — Shark Week’s fourth consecutive year on Ustream — real-live shark divers at the National Aquarium will be answering viewer questions live on Ustream.