Far too often today content we come across contains an overdose of hyperbole. Be it in the form of a headline and/or the content itself, we are constantly faced with exaggerations gone wild when it comes to the world of marketing, PR and news — particularly if the word mobile is added to the mix.
That being said, I am sure there are some out there who had visions of hyperbole dancing in their heads when they read the title of a recentBusiness Insider article, sponsored by Ooyala: “We Are Entering The Golden Age Of Mobile Video.”
Usually such lofty praise of “golden age” is reserved for the truly special and monumental type of announcements and pronouncements, right?
Read more from Ustream CEO and Founder, Brad Hunstable, on Medium
Starting today, enterprises can now access hundreds of IBM and Business Partner services across their new IBM Cloud Marketplace. Ustream, the world’s most scalable and social live video platform, is the only video service in this exciting launch.
In the last 18 months, we’ve seen a significant rise in enterprise customers, as they’re implementing a variety of programs and using live video as another marketing channel. Fundamentally, we believe it’s the most engaging way that businesses can communicate externally and internally, and we expect continued live video adoption in the next three years. Since the start of the year, we’ve powered more than 5 million streams, and the numbers keep climbing.
Learn more and try it out HERE
Ustream’s powerful cloud solutions help thousands of businesses communicate more effectively — whether you’re looking to attract a larger audience for your press conference, increase engagement for internal Town Hall meetings, or generate sales leads through interactive webinars — we offer a number of solutions to help broadcasters be more successful: https://video.ibm.com/information/solutions
- Upload and manage videos – Upload and store videos on Ustream’s powerful platform.
- Embed videos – Easily embed your player and brand the experience with logos and custom colors.
- Live viewer interaction – Leverage the power of live and interact with your viewers in real-time.
- API Access – Manage the Ustream player directly through your app.
Get Started on Ustream Video Tutorial
Video streaming by Ustream
IBM Cloud Free-Trial: http://ibmcloud.ustream.tv/
Ustream on IBM Cloud Marketplace: https://marketplace.ibmcloud.com/apps/778#!overview
Download “Gauging Viewership Trends in Live Online Video Business Communications,” by Wainhouse Research: https://video.ibm.com/lp/wainhouseblog
Ustream and Prezi host Craft Conference 2014 at Budapest’s brand new event venue, “Balna” (Whale). The state-of-the-art convention center welcomes 900 conference guests from all over the world.
“Our goal was to create an event where any type of developers, team leaders, agile coaches, engineering managers, executives/founders, UX/product people etc. could learn a lot, and we believe we were able to convince a really unique speaker lineup to achieve this goal,” said Gergely Hodicska, chief organizer from Ustream.
The conference has three pillars:
Considering adding live video to your marketing playbook? Live video can help you better engage with and build deeper relationships with your audience. But it doesn’t stop there — many brands are now using live video to create excitement, exclusivity, clicks, and conversions. By incorporating live video with social interaction via multiple channels into their content and campaign management strategies, companies are taking customer engagement to the next levels.
Ustream VP of Marketing, David Gibbons, will be joined by Andrew Gaffney (Editor, Demand Gen Report) and DJ Saul (CMO, iStrategyLabs) in this interactive webinar.
Attendees will learn how to:
- Create an interactive social experience using live video
- Improve conversion rates using a multi-channel live video strategy
- Engage customers via their favorite channel whether online or mobile
Sign up now: https://video.ibm.com/lp/dgru_april
Interested in more? Download our white paper from Wainhouse Research about business communications trends and projections over the next three years.
On Monday, April 7th, 2014 a security vulnerability was disclosed in a software library called OpenSSL. Ustream, along with most of today’s major Internet services, relies on OpenSSL to encrypt and secure web traffic and private customer data. This vulnerability (identified as CVE-2014-0160; also known as Heartbleed) allows an attacker to remotely access the memory contents of servers running a vulnerable version of OpenSSL and potentially access sensitive data, including security keys, usernames and passwords.
The name “Heartbleed” comes from the particular section of the OpenSSL codebase affected by this bug, the Transport Layer Security “heartbeat” implementation. The piece of code responsible for the “heartbeat” section of the protocol leaks (or bleeds) memory to the network when an attacker sends a carefully crafted network package.
Pop icon Lady Gaga performed her seventh and last show on Monday, April 7th at the Roseland Ballroom, one of New York City’s historic musical landmarks, which was set to close its doors after her performance.
To mark the special occasion, the concert was streamed live online through a website called GetMoreGaga.com, thanks to Verizon Wireless. The event promoted the company’s 4G LTE network, allowing fans to watch the sold-out show from the comfort of their own home.
As many people probably don’t know, this experience was made possible using IBM’s live video technology.
Today’s post comes courtesy of our friends at Go Curvy. Matthew Barrett, Executive Producer of Go Curvy, is our guest blogger for the day.
Tomorrow is a very exciting day for Go Curvy and our viewers.
Sherry Lee Meredith, the host and creator of Go Curvy, is interviewing Emme, the first curvy super model, on the show. Go Curvy is all about accepting your curves and loving your body and Emme has been the top ambassador for this movement since the 1990s.
The NAB Show has officially kicked off, and we’re working with Teradek to bring you all into the show, wherever you are.
The 2014 Teradek NAB Live Show brings online audiences the latest and greatest announcements from the world’s largest broadcast equipment manufacturers and industry influencers.
On this week’s Tech Thursday blog, I will take you on a “behind the scenes” journey to show where the magic of Ustream happens. Ustream Hungary moved to an incredible, new office in the heart of Budapest and will now show it to the public for the first time.
Take a tour in Ustream’s New Hungarian office and see where we work hard, dream big, and make Ustream happen!
Ustream has five main offices around the globe