
Events have exploded beyond the stage with live streaming. From executive town halls, to press conferences and award ceremonies, most events have had two audiences: the one in the room and the one behind their screens. Due to recent circumstances, though, some venues are going virtual only or virtual for the first time. This introduces new opportunities, but also new things to learn.
For organizers, the expanded reach of a virtual conference is a dream come true, as are the insights from live stream analytics. However, live streaming also requires a new attention to detail: even the Super Bowl and Apple keynotes have fallen victim to seemingly minor mistakes, amplified by the real-time nature of streaming.
To make sure live streams go off without a hitch, organizers should follow this high quality live streaming checklist to ensure a secure connection, reliable equipment and to define a protocol in the event something needs troubleshooting. If you are looking more for assistance on which gear to get, though, check out our Video Studio Recommendations white paper.