IBM video streaming customers shared best practices at a customer event in San Francisco,with more events to be staged in Singapore, Chicago, New York, and Dallas
Live video is so exciting because no one knows what will happen—and just about everything will happen, over time. Expect things to break.
This was the consensus among the customers and practitioners who attended the first IBM Cloud Video Enterprise Video Idea Exchange, on February 9 in San Francisco.
The idea for the event came from a customer on the video team at a top hospitality company. The team stages frequent internal and external broadcasts, and they wanted to talk with other IBM video streaming customers to identify best practices for fail-proofing live-streamed events. The top tip, not surprisingly, was to have redundancies for every component, from internet service provider to encoder.
Need to create a custom page for your streaming content to live on? IBM Watson Media now has customizable channel pages for its video streaming offerings. This enables easy branding or no branding, offering white label video solutions for enterprises. This allows control over navigation and branding on automatically generated pages. These features are toggleable as well, allowing companies to quickly make changes.
Live-streamed video, enabled by a cloud-based video platform, is having a big impact on the business world. That’s the conclusion of a new enterprise video guide, the Definitive Guide to Enterprise Video, a new 25-page eBook from IBM Watson Media.
One example of video’s impact, the guide notes, was at an 8,000-person financial company with dozens of sites around the world. The company faced a sudden marketplace change, and its CEO asked employees to watch a live all-hands meeting over secured, streaming video. The executive described the company’s new strategy in the meeting, and employees got their questions answered through the video platform’s Q&A module in real time. The company pivoted in an hour, leading its field.