Nothing conveys emotion like live video. You watch it and feel it in the same moment. This SolarCity use case video explores why live video plays such an important role at SolarCity: it’s the vehicle for executive-led town halls, interactive trainings and webinars that bring together 15,000 employees across many locations and departments.
After SolarCity consolidated multiple video providers, 100x more viewers began watching major events, and up to 40% of them are using mobile devices to connect from the field.
The SolarCity video team started with one live video event per quarter, and because of increased demand from different departments, they now produce one live event per week—a 10x increase.
Watch this two-minute video to understand why streaming video has become a key part of SolarCity’s success. Results are summed up in this infographic. Experiment for yourself with live production when you get started free with IBM Watson Media.