Need deeper analytics to analyze how your video content is being consumed? Want to validate that individual viewers completed mandatory training?
IBM Enterprise Video Streaming offers individual viewer tracking analytics. These allow organizations to drill down and see not just who accessed certain videos, but how much they watched and look at overall viewing history as well. This feature has been enhanced as well, for increased scalability in the dashboard and the ability to utilize APIs to take this functionality into other applications.
Looking for Single Sign-On (SSO) authentication for online video in order to support your corporate communications strategy?
According to Wainhouse Research, who surveyed over 1,500 executives, 46% see corporate directory integration as a priority influence in choosing a streaming platform. Using SSO authentication as part of your corporate communications strategy offers a way for users to login through familiar credentials. In addition, it can also offer some value ads from both the user and management experience. This article talks about the advantages of SSO for corporate communications and the strategy around tying this to a video portal. This also includes how Watson AI can enhance this experience, leveraging processes to help put the right video in front of authenticated employees.
IBM Watson Media has updated the player available through the IBM video streaming solutions. This includes enhancements to the UI and improved consistencies in the experience across devices. It also encompasses the removal of Flash as a fallback option.
Some of these features, while not technically new, haven’t been widely available. The best example are the stats for the stream, which can show details like the CDN being used. This helps convey the normally behind the scenes power of the multi-CDN technology that IBM’s video streaming services utilize, which is detailed in this Scaling Video Delivery to Reach Massive Audiences white paper.
Video is an engaging medium. While it can be associated with entertainment, its use for training, executive town halls and other forms of corporate communications can’t be understated. However, it’s easy to overlook how valuable video content is longterm. Part of this is attributed to difficulties in utilizing larger archives. This is something that was brought to light by Wainhouse Research in the report Unlocking the Hidden Value of Business Video. Of the 1,801 executives surveyed as part of that report, an alarming 79% noted that: “One frustration of using on-demand video is not being able to quickly find the piece of information I am looking for when I need it.” As a result, traditionally people have approached video differently than they do a written report, which is seen as already searchable.
…but they don’t have to. Video can contain a rich depth of data and be searched against to discover this information. This article talks about approaching content libraries with the video is data mindset, traditional challenges in this methodology and technological advances that overcome them.
Looking for security consideration strategies related to enterprise video delivery? Curious at how to approach user roles inside an organization around managing video delivery?
Technology exists that can effectively scale video delivery from a global perspective through CDNs. In addition, solutions exist that can be deployed on location to reduce the network footprint of video content, mitigating strain that might be placed on the WAN (wide area network) from consumption. However, this technology, which includes monitoring and other capabilities, requires some form of management. With security being paramount for internal video content and maintaining network integrating, a question arises from how to approach access for this.
This article will cover a few best practices for managing security across an enterprise video delivery infrastructure. It also details some of the recent updates to the IBM ECDN (Enterprise Content Delivery Network) solution. This includes important updates to how users interface with the portal, in particular the addition of user roles.
In an effort to provide all IBM video products and services under a single brand, as of 2019, all solutions formerly marketed under the name IBM Cloud Video are now part of the IBM Watson Media product family.
Curious on adding text to your video content? Unsure on if you should do closed captions or subtitles, or even what the differences are between them? This article discusses what are subtitles and compares closed captioning vs subtitles to assist you on which to go with and why.
With 2018 behind us, one final accolade for the year was sent IBM Watson Media’s way. This was the Advanced Imaging Society: Leadership Award 2018. Read on to learn more about the award and the Advanced Imaging Society, including their mission.
Looking to monetize your own video content to start generating additional revenue? Or are you seeking solutions to run sponsor and product placement ads on during your streams?
IBM’s video streaming solutions now offer a Google Ad Manager integration. This allows content owners to monetize their live and on-demand video assets through using virtually any 3rd party ad server that can run inside of Google Ad Manager.
State governments have a lot of opportunities around video content, and are taking advantage of it. Meetings, from committees to interim task force debriefings, can be streamed to expand reach and participation from communities on a broader level. However, when presenting this content, the question of accessibility comes into play, and with it the inclusion of closed captions.
Late in 2016, the U.S. Department of Justice was looking to revise the Americans with Disabilities Act Title II regulations. A possible outcome was to establish requirements for making services, programs or activities offered by state and local governments to the public via the Web accessible. The reason for this belief was that the 2010 update stated: “The Department intends to engage in additional rulemaking in the near future addressing accessibility in these areas and others, including next generation 9–1–1 and accessibility of Web sites operated by covered public entities and public accommodations.” However, this was not reflected in the 2016 update, putting an indeterminate timetable on captions possibly being required in the future. However, some states have already adopted regulations on their own requiring captions for online video on state web sites.
For those paving the path toward captioning now, before a requirement goes into law, this article presents closed captioning best practices for state governments. This entails formatting and judgement decisions, along with ways to scale the actual creation of captions as well for both live and on-demand content.