Looking for a streaming video analytics API and other developer tools related to video metrics?
IBM has expanded the analytics options available to IBM video streaming and enterprise video streaming users. This includes a set of APIs that allows developers to take metrics related to their video content and infuse them into other applications. These available analytics can be used to track content broadly, seeing metrics on all content. However, they can also be used to track individual usage, associated with an email address gathered either after a user authenticates for restricted internal content or fills out a registration gate for video marketing content.
This article covers what type of data you can get through using the streaming video analytics API, where to find them and API use cases. Some of these are focused on the idea that they will be used for video marketing, while others on the very different use case of internal comms. For the latter, also be sure to download our Using Video for Internal Corporate Communications, Training & Compliance white paper as well.
Looking for cloud video editing capabilities? Tools that can let you trim content online while also looking into value adds like the ability to chapter content for better accessibility?
IBM Watson Media offers capabilities for content owners to modify videos, either uploaded or archived from previous live sessions, online. This is non-destructive, meaning changes can be reverted, and is collaborative as multiple managers and admins can utilize the same account to edit video content.
This article covers this feature set along with highlighting improvements that have been made, moving the technology to being HTML5 based. Also be sure to register for our Getting Started with Enterprise Video Management webinar as well, which will cover this and any additional improvements and features to the IBM Watson Media services.
Want to improve the end user experience while simultaneously removing strain on your site’s wide-area network?
Through using IBM Enterprise Content Delivery Network (ECDN) and AT&T FlexWare, companies will get a fully managed service for enabling delivery of streaming video within their enterprises. This encompasses reducing strain on the network for the main offices down to smaller locations to achieve a scalable streaming video solution.
This article covers what is ECDN technology, the benefits of it and why you should be using it with AT&T FlexWare. It also details how it works as part of the overall SD-CDN (Software Defined Content Delivery Network) process. To learn more about this, also download our SD-CDN: Scaling Video Delivery to Reach Massive Audiences white paper.
Want to know how to embed video into a website? Looking for a rundown of some of the many options available for video embedding?
This article covers how to embed a video, both live and on-demand content. It also discusses many of the features through combined and playlist embeds. This includes emphasis on the updated solutions from IBM Watson Media, which have been recently expanded with the ability to embed video chapter navigation and playlists into websites through combined embeds. To see the process of creating these improved, combined embed code, also be sure to register for our Getting Started with Enterprise Video Management webinar.
Want to learn more about how to live stream presentation slides?
This article discusses how to add a presentation slides to a live stream, use cases and tips for creating engaging broadcasts that include a slide deck. It mentions both methods for broadcasting through an encoder to discussing a new feature for IBM’s video streaming and enterprise video streaming offerings that can allow content owners to upload and include slides inside the platform.
Want to see this explained in webinar instead? If so, register for a live demo.
Looking for more ways to restrict access to a video within your corporate video portal?
IBM Watson Media has introduced a video access control feature that allows the management of assets on a per video basis within an enterprise account. This can permit different access levels, be it for pre-approval or to very select individuals, while also including a notification system over email to relay when access has been granted.
This can function as part of a larger component of an overall internal communications strategy. For those who want to learn about optimizing their internal comms, download this Using Video for Internal Corporate Communications, Training & Compliance white paper.
Data from a Wainhouse Research report shows that 27% of enterprises that are over 500 employees are adding at least 25 hours of on-demand video content to their archives each month. This explosion of content is proving key for applications like training and educating a workforce, or used as collateral to engage prospects. However, with these growing archives also comes with it a challenge of discovery, of being able to quickly locate relevant content when needed.
One way to address this challenge, though, is by improving overall content discoverability. This can be achieved through implementing a sophisticated enterprise video search and improving metadata for your video assets, ideally though methods that don’t also increase the time commitment to managing the video archive. This article talks about ways to improve asset discovery, why it should be something to strive for, and discusses recent updates using IBM Watson that are aimed at addressing these needs.
Looking to do on-demand and live video streaming with chat support? A lot of considerations can go into selecting the appropriate chat module for your video strategy. These can range from compatible technologies, user management, feature sets and brand-able (or a lack of branding) solutions.
This article talks about the process of choosing a chat solution to accompany your video content. It includes areas to consider, features you should look out for, and how to begin moderating conversations. It also examines how IBM Watson Media has updated and expanded its chat capabilities, including the addition of direct messages within a non-Flash framework. To stay up to date on improvements like this over IBM’s video streaming and enterprise video streaming offerings, also be sure to check out periodic live demos that cover the latest on the platform.
Need an effective CTA (Call To Action) for your live video marketing? Looking to add clickable video overlays?
CTAs are an important element of the overall conversion process. While video marketing can be valuable to build brand recognition, sometimes collateral is created for later in the sales funnel with the desire to convert. For these and other instances, IBM’s streaming video and enterprise video streaming users can now add live CTAs directly into the video player. These clickable video overlays can provide a clear next step for prospects who are watching live streaming content. For more information on using live video as part of your marketing strategy, also be sure to download our How to Increase Conversions with Online Video white paper.
Looking to reduce network bandwidth across your entire organization while sending out high quality internal video?
Through using IBM’s Enterprise Content Delivery Network (ECDN) and the Cisco® 4000 Series Integrated Services Routers (ISR), companies can reduce strain on their network from the main offices all the way down to smaller, satellite offices as well to achieve scalable enterprise streaming video.
This article covers what is ECDN technology, the benefits of it and why you should be using it with the Cisco ISR 4000 technology to enable your entire organization to enjoy high quality internal video without causing local congestion issues.